Search Engine Optimisation
Search Engine Optimisation or SEO is a term that is becoming increasingly used and increasingly important.
You may have a website, but it has a low ranking on search engines like Google.
You know something needs to change to get your website found. The answer is SEO.
We use search engines to find things everyday - ever wondered how it finds what you want?
At WebMadeSimple we know how to not only build the web pages correctly, but also how to SEO copy write it a way that is both people and search engine user friendly.
Search Engine Optimisation is the buzz term of the 21st century. Search Engines have become more important than ever as they become an everyday tool for computer users throughout the world. The success of Google emphasizes that you ignore SEO at your own risk.
SEO is a combination of art and science and there is no exact solution. The algorithms that drive the search engines are always evolving so what works one day, may not work the next. There are key elements that need to be included when building website pages to ensure you’re even on the board.
SEO of on page and site content which includes:
- Search Phrases
- Title
- Description
- Keywords
- H1 (first paragraph)
Link Building
The creation of links to and from your website to demonstrate value and that the website is part of a community.
Link Baiting
The creation of content in the website that will draw traffic for specific high search phrases to your website.
At a very basic level pages are ranked. This Page Rank of PR quantifies the power of the website. The scale is 0-10 with 0 as the lowest.
Increasing a websites PR is achieved over a sustained period of ongoing Search Engine Optimisation. It often can take 3-6 months to start seeing results but after this momentum can be achieved.
Will can develop a specific SEO Strategy for you.
We can either train you on how to execute this strategy for the website or we can undertake the ongoing SEO of your website on a subscription basis.